Home Security Goes DIY: Consumers Demand Convenience
Cognitive Systems Corp. | February 7, 2019
When discussing today’s revolutionary tech, connected home products are always part of the conversation. In a single day, consumers rely on dozens of highly advanced, smart devices – gadgets that were simply unimaginable just a few years ago.
One category within the smart tech industry that is gaining unparalleled traction is home security. In fact, Amazon Canada recently revealed that the top four electronic items "wished for” in Amazon.ca shopping carts in 2018 were security cameras. This demonstrates not only the rapid adoption of smart home security tech, but also the increasing desire for DIY functionality. As the market becomes more and more saturated with various brands and features, consumers have elevated convenience as a top priority. They expect to have it all: advanced equipment that can be set up independently, without the hassle of installation appointments or complicated customer service requests.
This presents a new challenge for security companies: how do we continue to invent new, improved and easy-to-install smart home tech? If businesses fail to adequately address this key question and fall short of consumers’ high standards, their products are at risk of becoming obsolete without the potential for recovery in such a fast-paced industry.
Cognitive Systems has the solution to this challenge. Our patented Aura WiFi MotionTM technology has the unprecedented ability to transform a homeowner’s existing WiFi network into a whole home monitoring solution, while maintaining privacy and eliminating false detections. Aura WiFi Motion looks for changes in the WiFi environment to accurately determine when and where motion is occurring. Through partnerships with chipset manufacturers, Aura WiFi Motion will be embedded into countless smart devices that will work together seamlessly and create a truly smart, fully connected home.
About The Author
Founded in 2014, Cognitive Systems Corp. began with the goal of changing the way wireless is used. The founders drew on their extensive expertise in silicon design, radio frequency RF sensing and encryption, to build a Wi-Fi technology that would be essential for the smart home market - The result, WiFi Motion was born.